Your data, plainly explained.

Who's collecting it

This site is run personally by Mike Jackson, Sales Consultant at Comox Valley Toyota. When you submit a form on betterdrive.ca, your information goes to me — not to a marketing list, not to the dealership's general lead rotation, and not to anyone you didn't expect.

What I collect

From the contact and vehicle inquiry forms:

• Your name, phone, and (if you provide it) email
• The vehicle you're asking about
• Whatever you write in the message field
• Basic source info — which page you came from, the link you clicked (UTM tags), the date you submitted

I do not collect: your driver's licence, SIN, banking info, or anything else through this website. Those conversations happen at the dealership, in person, with the proper paperwork and consent.

Why I collect it

One reason: so I can reply to you. Then so I can follow up if you asked me to keep an eye out for a vehicle, and so I have a record of our conversation if we end up doing business together. That's it. I don't sell your info, share it with third-party marketers, or feed it to ad networks.

Where it's stored

Your form submission is processed by Cloudflare (which hosts this site) and stored in my personal CRM, which runs on Notion. Notion's servers are located in the United States. By submitting the form you agree to your information crossing the border to be stored there. Both Cloudflare and Notion publish their own privacy and security commitments, which you can review on their websites.

Cookies and tracking

This site uses the Meta (Facebook) Pixel — a small tracker that lets me see, in aggregate, which of my Facebook posts and ads bring people to the site. It also helps me show relevant follow-up content on Facebook to people who visited a vehicle page. It doesn't capture your form data, and it doesn't tell me your name. If you'd rather not be tracked, most browsers let you block third-party cookies, and Facebook lets you manage ad preferences in your account settings.

How long I keep it

I keep your contact and inquiry record for up to 7 years from our last contact. That matches typical automotive industry practice (warranty, finance, and trade-in conversations often happen years apart) and lets me actually be useful to you down the road. After that, the record is deleted. You can also ask me to delete it earlier — see below.

Your rights

Under Canadian privacy law (PIPEDA federally, and BC's PIPA provincially), you can ask me to:

• See what I have on you — I'll send you a copy of your record
• Correct anything that's wrong — wrong number, misspelled name, wrong vehicle
• Delete it entirely — I'll wipe your record from my CRM and confirm when it's done
• Withdraw consent to be contacted — text me STOP or email me UNSUBSCRIBE and I'll stop reaching out

How to contact me about privacy

Email me directly at mike@betterdrive.ca with the subject line "Privacy request". I'll get back to you within 30 days, which is the legal limit. If you'd rather call or text, 306-491-4550 reaches me directly.

Mailing address for privacy correspondence:
Mike Jackson · c/o Comox Valley Toyota
Courtenay, BC, Canada

If you have a complaint

Please reach out to me first — I'd rather fix it directly. If we can't resolve it, you have the right to file a complaint with the Office of the Privacy Commissioner of Canada (priv.gc.ca) or the Office of the Information & Privacy Commissioner for BC (oipc.bc.ca).

Updates to this policy

If anything material changes about how this site collects or stores your info, I'll update this page and bump the date at the top. The current version was last updated on June 18, 2026.

Mike Jackson · Comox Valley, BC